Reasons Why Your Business Needs a Website(continued)

6. Sell your products and services while you sleep.

How good is that? You can make sales and have people order your
products and services even while you gently snore away at night. Get a
professional website and accept and process orders online 24 hours a
day, 7 days a week. Nothing feels as good as getting up in the morning
to find out you made sales or received orders while you were sleeping.

7. Kill competition.

Business in today's world is a civilized version of war. No matter
your industry or company, there is always a battle-ready competitor
who is busy strategizing how to kill beat you. In your life-or-death
quest to keep your business on top of the competition, you must make
an informed decision and take timely action. One such decision is to
get a website. However, you don't kill competition with just about any
website. A targeted, good-looking and well optimized website is a
competition killer.

8. Show you understand and use technology.

Would you rather do business with a bank that still operates like it's
in the 19th century or with a bank that's 21st century compliant? Yes,
I know you would say you're not operating a bank. But the truth is, to
remain competitive, you must show your potential customers that you
understand and make use of technology. A website not only brings your
company up to speed with other companies, but it shows that you're not
afraid of using technology to improve the quality of your service.

9. Reach out to those who normally wouldn't reach out to you.

In today's world, many first contacts are made online. People like you
scan the web everyday, and if your website is set up properly and
optimized with the right content, you can pull in customers who
weren't even aware they needed your service. So get a professional
website today and explain to them why they need you!

10. Learn more about your customer and make even more sales.

Do you know your ideal customer very well? You see, you actually need
a little more detail about your potential customers. Details like why
they purchase from you and what keeps them buying from you rather than
from your competitors. With details such as these, you're poised to
serve them better and keep them coming back to you. No medium is
better in capturing these details than with a survey or a feedback
form on a professional website.
In conclusion, it doesn't matter how big your business is. Whether
you're a one-man show or a 100,000-staff corporate company, you're
losing business to your competitors if you don't have a website.
However, there's one exception to this rule. It is better to have no
website at all than to have one that makes your business look bad.
Remember, your website is your 24/7 customer care agent. It is your
online image. If it looks bad, it is like telling your potential
customers, "Look, our cleaner designed this awful site. May God help
you find anything on it!"
picture from: martinairing.com